In depthWhat a technical SEO audit covers
A technical SEO audit checks whether search engines can crawl, render, index and understand your website. Most sites have issues they cannot see: redirect chains, duplicate URLs, slow templates or missing structured data. Our technical SEO services go beyond the report. The same engineers who build Next.js and headless sites fix the problems, then confirm the results in Search Console.
Crawl budget optimization for large sites
Search engines allocate limited crawling to each site. When faceted filters, session parameters and internal redirects create thousands of near-duplicate URLs, important pages are crawled less often and may drop out of the index. We compare our crawl with your server logs and Search Console coverage to see where crawling is wasted. We then consolidate duplicates with canonical tags, tighten robots rules, collapse redirect chains into single hops and rebuild XML sitemaps so they list only pages you want ranked. The result is faster discovery of new pages and fewer wasted requests.
Core Web Vitals and site speed
Page experience is one of the signals Google uses, and slow pages also lose visitors before they convert. We measure Largest Contentful Paint, Interaction to Next Paint and Cumulative Layout Shift using real-user field data, not only lab tests. Typical fixes include modern image formats, preloading the main image, reducing unused JavaScript, server rendering and edge caching. Because we change the code ourselves, improvements reach production quickly and are checked against the same field data afterwards. Faster pages also tend to convert better, so speed work pays back twice.
Schema markup and structured data
Schema markup, written as JSON-LD, describes your content in a format search engines read directly: products with prices and availability, articles with authors, FAQs, events and your organisation details. Correct structured data makes pages eligible for rich results and gives AI search systems clearer facts to cite. We implement schema in your templates rather than page by page, validate it against Google requirements and monitor it so new pages follow the same pattern automatically. Errors are flagged in Search Console reports, and we fix them as part of routine monitoring.
JavaScript SEO and site migrations
Modern frameworks can hide content from crawlers when everything renders in the browser. We review how Googlebot sees each template and move key content to server-side or static rendering where needed. Migrations carry similar risk: changing platform, domain or URL structure without a tested redirect map can erase years of rankings. We build and test the map before launch, monitor indexing daily afterwards and fix gaps as soon as they appear. Metadata, content and internal links are carried across intact, so search engines see continuity rather than a new site.
